Marketing Week Awards - AUDIENCES & Saga shortlisted

Industry
Omnichannel Conversion Capabilities Accelerate & Strengthen Results From Performance To TV
Parkdean Resorts nominated for best Data-Driven Marketing campaign
Pets at Home shortlisted for prestigious DMA award in media strategy

The Activation [not Implementation] Timeline...Spoiler, it's less than 3 weeks

Marketing and advertising technologies have long been associated with lengthy lead times... not AUDIENCES.

Industry

How First-Party Data Is a Force for Reach and Scale

In this feature, Rob McLaughlin, founder of AUDIENCES, discusses the importance of interoperability when harnessing first-party data

Industry

AUDIENCES sketched across the legendary ExchangeWire Whiteboard

Ciaran O'Kane is joined at the legendary ExchangeWire whiteboard by Rob McLaughlin, founder and CEO of AUDIENCES, to discuss the power of first-party data.

Industry

AUDIENCES’ Rob McLaughlin on Capitalising on First-Party Data and Prioritising Privacy

Rob McLaughlin, founder and CEO of AUDIENCES takes a look at the competitive advantage first-party data can provide, expanding on how both advertisers and publishers can capitalise on it

Industry

Things have changed forever - Google Chrome, 3rd party cookies & modern marketing

After a long period of ambiguity and diversion Google yesterday announced that their browser Chrome will in fact continue to handle 3rd party cookies into the future

Industry

Conversion APIs - Time to fuel the algos with omnichannel data

AUDIENCES provides direct connections to 'CAPI' services, enabling advertisers to fuel their advertising activities with omnichannel data

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